Marketing and Branding Research

This research sought to evaluate the effectiveness of management performance and risk management from intellectual capital strategies in the companies listed in Tehran stock exchange. In this paper, management performance is measured according to Tobin model (2006) and intellectual capital according to Pulic model (2004) and risk management according to Towers Watson’s model. Generally, it was conducted to investigate the significant relationships among dependent variables in the companies and suggests that the companies with higher level of intellectual capital and risk management could experience management performance with higher quality. The expectations of future investors are considered as the main factors in determining the companies’ efficiency. Also, it could be concluded that human capital and structural capital have more intervention in investors’ decisions. Using financial lists information of 102 companies listed on Tehran Stock Exchange Market during 1388-1392 and applying multivariable linear regression analysis, the results suggested that there is a significant and positive relationship among management performance and risk management and intellectual capital strategies.